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Bad Bunny's Super Bowl show part of NFL play to score with Latin America, expert says

Bad Bunny's Super Bowl show part of NFL play to score with Latin America, expert says

The reggaeton star's comments on U.S. Immigration and Customs Enforcement have added to a conservative backlash to the NFL's choice of entertainment. But his appeal in Latin America is seen as a big plus. Read from CU expert Jared Bahir Browsh on The Conversation.

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